10 Years On: King Kong promo causes stir
Southbank News | 7th June, 2023
It was the publicity stunt that garnered more publicity than anyone could’ve imagined.
The gorilla hand that hung suspended against the Eureka Tower last month was supposed to be a promotion for the new King Kong stage show, but inadvertently became embroiled in the racism in football controversy, after comments from Eddie McGuire on his radio show about the promotion.
The hand was suspended for most of the month and was a spectacular way to promote the upcoming show. •
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